Reinforcing Innovation in Automotive Surface Finishing and Refinish Excellence
New Delhi, India: World Auto Forum (WAF) is delighted to induct Kovax Abrasives as its Annual Gold Partner. The association brings together one of the world’s leading and Japan’s No.1 Surface Finishing solution provider with the automotive industry’s most influential thought leadership platform.
Founded in 1930, Kovax has built a global reputation for delivering innovative abrasive technologies that enable superior surface preparation and finishing across the automotive refinish and industrial sectors. Driven by a commitment to quality, precision, and continuous innovation, the company empowers body shops, refinish professionals, OEMs, and manufacturers to achieve exceptional productivity and world-class finishing standards. They have their South Asia Head Quarters in Kochi, Kerala since 2015.
Commenting on the association, Dias Joe, Managing Director of Kovax Abrasives South Asia, said:
“We are delighted to join the World Auto Forum as an Annual Gold Partner. WAF has established itself as one of the most respected global platforms bringing together leaders from the automotive and mobility ecosystem. This partnership reflects our shared commitment to innovation, excellence, and knowledge sharing. We look forward to collaborating with industry leaders and contributing to conversations that will help shape the future of automotive repair, refinishing, and mobility.”
Anuj Guglani, Founder & CEO, World Auto Forum, said:
“We are delighted to welcome Kovax to the WAF family as an Annual Gold Partner. Kovax’s global leadership in coated abrasives and surface finishing solutions, combined with its relentless focus on innovation and quality, makes it a valuable addition to our ecosystem. Combining Japanese innovation with world-class expertise, Kovax leads the global automotive body paint repair industry with premium abrasive and refinishing solutions. We look forward to collaborating on initiatives that promote knowledge sharing, industry excellence, and innovation across the automotive value chain.”
Through this partnership, Kovax will engage with WAF’s vibrant community of automotive and mobility leaders by participating in industry forums, leadership dialogues, knowledge-sharing platforms, research initiatives, awards, and strategic collaborations aimed at advancing the future of mobility and the automotive aftermarket.
About Kovax
Kovax is a Global Leader in the Coated Abrasives Industry from Japan, renowned for its innovative surface finishing solutions and unwavering commitment to quality, excellence, and sustainability. Its products play a vital role in the creation of countless products that enrich everyday life, from Automobiles to IT devices, furniture, Marine Industry, Windmills and sports equipment. Driven by a relentless pursuit of innovation, Kovax develops cutting-edge abrasive technologies that help industries achieve superior finishing quality, enhanced productivity, and greater efficiency while making meaningful contributions to society and shaping a better tomorrow.
About World Auto Forum (WAF)
Founded in 2009, World Auto Forum is a global auto and mobility think tank connecting professionals, industry leaders, innovators, and organizations across more than 125 countries. WAF is known for its industry-leading forums, awards, research initiatives, and thought leadership platforms focused on innovation, sustainability, customer experience, and the future of mobility.


