Summary
- Volkswagen is proud to announce its exciting plans for 2026 with new product interventions in every quarter of the year
- Product actions will include SUV, Sedan and Hatchback body styles
- Tayron R-Line marks the first product intervention, 4 more actions to follow through the year for an action packed and definitive brand calendar
Mumbai: Volkswagen India today showcased its first product for 2026 – Tayron R Line. The brand also announced its plans for product interventions in every quarter of the year, aimed at preserving relevance and market excitement through the calendar year 2026.
The 5 product interventions planned in 2026 will be based on SUV, Sedan and Hatchback body styles, each catering to a different premium customer audience. For 2026, the brand has outlined its macro-objectives that are defined by Aspirational Premium products, enhanced Customer Engagement and exclusive Experiences.
Speaking on the occasion, Mr. Nitin Kohli, Brand Director, Volkswagen Passenger Cars India, said, “Today, we are glad to showcase the Tayron R-Line for the first time in India. I am also delighted to announce that we have planned four more product interventions throughout the year. This year, every quarter will witness a new product intervention that will cater to a different premium customer set. Our objective is to continue building excitement for customers through smart product actions and introducing models that will continue to build aspirations.”
