Mathias Geisen is a German automotive executive and Member of the Board of Management of Mercedes-Benz Group AG, responsible for the Sales & Customer Experience division. He has been a member of the Board since February 1, 2025, and also serves on the Board of Management of Mercedes-Benz AG.
Mathias Geisen was born on March 3, 1978, in Essen, Germany. He joined the former Daimler-Benz AG in 1998 and studied Business Administration at the University of Cooperative Education in Stuttgart, specialising in Finance & Controlling and Marketing.
His career at Mercedes-Benz has covered a wide range of roles in product management, strategic planning, sales, marketing and business development. Early positions included product management for the E-Class and strategic planning and portfolio management for Mercedes-Benz Cars. He later took on international responsibilities in the Mercedes-Benz Vans business.
In 2019, Mathias Geisen became responsible for Product Management for Electric Vehicles, SUVs and Compact Cars, followed by his appointment as Chief Strategy Officer for Daimler and Mercedes-Benz in 2020. In 2022, he became Senior Vice President of Mercedes-Benz Vans, leading the business during a period of significant transformation in commercial vehicles and mobility.
Since joining the Mercedes-Benz Group Board in 2025, Mathias Geisen has been responsible for Sales & Customer Experience, placing customer needs, market development, product positioning and sales performance at the centre of his leadership responsibilities. His role covers the way Mercedes-Benz products, services and brand experiences reach customers across global markets.
Mathias Geisen is closely involved in Mercedes-Benz’s expanding product portfolio and its transition toward electric mobility, digital customer experiences and next-generation automotive technologies. He has highlighted the importance of understanding changing customer expectations and translating technological progress into products and experiences that create lasting value.
His leadership experience across strategy, product management, vans, sales and customer experience gives Mathias Geisen a broad perspective on the evolving automotive market. His current responsibilities are particularly important as Mercedes-Benz accelerates its product launches and strengthens its presence across key global markets.
With more than two decades of experience within Mercedes-Benz and the former Daimler organisation, Mathias Geisen is an influential automotive leader contributing to the future of premium mobility, customer experience, automotive sales, electric vehicles and global automotive business development.
